Stellantis
CHALLENGE: Stellantis needed to compete with the established darlings of Silicon Valley to attract and hire over 1,000 highly qualified tech candidates in North America. And, they needed to do it while establishing the look, feel, and tone of their new brand.
SOLUTION: We leaned into the long-established attitude of the automotive sector, called the tech industry out on all of its bullsh*t, and came out swinging. No jabs – just haymakers. We positioned Stellantis as a different kind of tech company - one where engineers can make real things that make a real, positive impact on the world.
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