Marcum LLP

PROBLEM: Marcum is a company filled with super-smart people who can solve just about any business problem. Unfortunately, they’re not the only ones who play in that category. We needed to increase brand awareness and make them more attractive to potential clients.

SOLUTION: We positioned the company as the place where the people with all the answers get all the answers and changed the tagline to “Ask Marcum” to serve as a bold call to action.

TV

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